Free Resources to Boost your Marketing and Customer Satisfaction Effectiveness
Below you will find various resources to boost your Marketing and Customer Satisfaction effectiveness. While they all showcase some part of the method we use with our fee-paying clients, you will not find them to be fatally-flawed trial versions or 'dollied-up' marketing brochures - they represent real value to your organisation if you have the time and the commitment to apply them in the way they are designed to be aplied.
You DO have to Subscribe
to our Free Newsletter
The only condition we set is that you subscribe to our FREE newsletter The Marketing Edge. (Read back-issues here.) Why? Because that way we can keep in touch with you to encourage you and provide you with yet more free resources.
Okay, we'll admit that it's not ALL altruistic! If you're the type of person who is serious about growing your business, driving progress or resolving deeply-rooted troubles holding you back from business success, then sooner or later we believe you will realise that all of the free resources in the world are no subsitute for hands-on mentoring and coaching. After all - who do you think could teach Tiger Woods anything about golf? And yet he still retains a highly-paid coach and mentor.
Why does Tiger invest in a mentor? Simply because he realises the need for an accountability partner - someone to keep him playing at peak effectiveness and to help him see the things he doesn't see himself about his game.
That's why our free resources are truly valuable. When you come to choose YOUR mentor, we want you to have already decided that we are the best people for the job. And we want to have been in regular contact in the meantime. That way we both get to the magic in the shortest possible time.
Enough Already! Get to the Free Stuff!
Yessiree! Below is a list of all currently available free resources:
1. Transform Your Networking with a Verbal Signature™
A twenty-minute audio workshop. This programme will help you to network more effectively by developing a Verbal Signature - a means of introducing yourself to prospects in a way that catches the attention of those you want to work with while allowing others to 'qualify out' gracefully and quickly. In MP3 format with an accompanying workbook in PDF format.
2. Becoming a Marketing Master - Understanding the Seven Principles of Professional Services Marketing
A White Paper outlining in detail the seven principles which govern marketing professional services. In PDF format.
3. Identity Theft - How it Happens and How to Protect Yourself
A White Paper on what is fast becoming the scourge of the Information Age - Identity Theft. This document is full of helpful tips on identifying the signs of it and preventing it from happening to you. In PDF format.
4. The Twelve Top Reasons Customers Leave Their Banks
This fascinating Special Report documents the results of a survey we conducted in November 2007 asking what irritated respondents about their bank. Before you conclude that it's not for you, let us assure you that it's not only banks who have these issues! A quick read will convince you that there are key learning points in this report for any business with customers - so for any business, then! In PDF format.
So Subscribe Already!
All this good stuff is just waiting for you! We've tried to make subscribing painless - you'll find 'Subscribe' boxes in the top right-hand corner of virtually all of our pages, including this one.
Are you worried about how we use your information? We don't blame you - it's a valid concern in this day and age. So please go and read our Privacy Policy and put your mind at rest. If you still have questions or concerns that we need to answer before you will subscribe, please Contact Us and we will do our utmost to set your mind at rest.